Photographs like this lured Northeasterners and aided in the 1920s Land Boom.

In the early 1900s, thousands of people began moving to South Florida. With a 440 percent population increase by the mid-1920s, the Florida Land Boom began. One major Boom era project was Coral Gables. By 1926 the city covered 10,000 acres and had netted $150 million in sales above the $100 million spent on development. Its landmarks include the Venetian Pool, the Biltmore Hotel, and the University of Miami.

The Land Boom could not last forever, however, and South Floridians were forced to deal with the end of the Boom due in a large part to the Great Depression of the 1930s.

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